From Dishwasher to Forest: How Your CoolBlue Purchase Plants Trees with Terry

From Dishwasher to Forest: How Your CoolBlue Purchase Plants Trees with Terry
At Terry, we aim to make every purchase matter, for you and the planet. Whether you’re shopping for a dishwasher or a pair of headphones, your spending can fund real climate action. Here’s how it works, step by step, with a practical example from CoolBlue.
Step 1: You Buy a Dishwasher
Let’s say you’re looking to upgrade your kitchen and decide to purchase the Bosch SBV8TCX01E dishwasher from CoolBlue. Through Terry, this purchase generates a commission for us via CoolBlue’s affiliate program. For dishwashers, CoolBlue offers a 9% commission on the purchase price.
The Bosch dishwasher costs €1,199, meaning the total affiliate commission is:
€1,199 × 9% = €107.91.

Step 2: Terry Funds Climate Action
Unlike traditional affiliate models, Terry uses a significant portion of this commission to fund vetted climate action projects like those led by One Tree Planted. As explained in this article, Terry allocates 50% of the commission to fund climate projects, while the remaining 50% covers operational costs, ensuring we can continue to grow and support our mission.
So, in this example:
€107.91 × 50% = €53.96 is donated to One Tree Planted.
Step 3: How Many Trees Are Planted?
One Tree Planted typically plants one tree per $1 donated, and with the current exchange rate, €1 equals approximately $1.10 USD. This means:
€53.96 × 1.10 = $59.35, or 59 trees planted.

Step 4: How Much CO2 Do Those Trees Absorb?
According to One Tree Planted, a single mature tree absorbs approximately 22 kg of CO2 per year. Over 20 years, this equals 440 kg of CO2 per tree. With 59 trees planted:
59 trees × 440 kg = 25,960 kg (25.96 metric tons) of CO2 absorbed over 20 years.
Step 5: Turning Routine Shopping into Climate Action
By simply shopping for a dishwasher through Terry, you’ve directly contributed to planting 59 trees and offsetting nearly 26 metric tons of CO2. That’s the equivalent of taking 5.6 cars off the road for a year (based on EPA calculations of 4.6 metric tons of CO2 per car annually).
Why It Matters
At Terry, we strongly believe in consuming less and consuming better. While we encourage thoughtful consumption, we also understand that some purchases are necessary. That’s why we’ve built a platform that turns essential purchases into a force for good—effortlessly and at no extra cost to you.
Conclusion
So, the next time you need to make a purchase, whether it’s a dishwasher or a pair of headphones, remember that through Terry, your spending isn’t just about what you buy—it’s about the positive impact you can make. Together, we’re turning small, everyday actions into a collective movement for the planet.
Ready to shop smarter and greener? Start using Terry today and make every purchase count.
Sources:
- One Tree Planted, How Much CO2 Does a Tree Absorb?
- EPA, Greenhouse Gas Emissions Equivalencies Calculator
- Terry, How It Works